MIES (Switzerland) - They say everything is digital nowadays, but there is one sport-related trend that relies entirely on physical media and yet remains enormously popular: sports collectible cards.
The concept was born over a century ago in the USA with baseball cards, they were popularized in Europe through Italian soccer in the 1960s, and evolved into a worldwide craze in the 1970s.
The trend of course expanded also into basketball, and the younger generation of fans today is experiencing a revived passion for this tradition that seals their fandom in a physical, tangible way.
As always, when young fans ask for something, the Basketball Champions League listens!
So, starting today, basketball fans around Europe will be able to find their BCL collectible cards online at mythos.cards.
The BCL collectible cards will feature more than 320 players and 10 unique concepts. The Mythos Today feature will allow fans to immortalize their memories almost instantly, with the cards becoming available the morning after the game.
And here's the knockout feature for the most passionate fans: The BCL collectible cards will include valuable memorabilia, such as patches and players' signatures!
The cards will include these different categories:
Base card
City Lights
Debutants
Rookie Sensations
Veterans
X Factor
Offensive Spark
Generational Talents (from BCL Season 1 through 9
Final Four Fever (from BCL Season 1 through 8)
GOAT (from BCL Season 1 through 8)
The BCL collectible cards were designed and produced by Mythos Cards, the leading manufacturer which holds licenses for the Trendyol Super Lig (Turkish soccer's top flight) and has agreements with the soccer sections of Turkish powerhouses Galatasaray, Fenerbahce, Besiktas and Trabzonspor.
Very soon, fans will be able to find the BCL cards in retail locations such as bookstores, shopping malls and supermarkets. More details are available on the dedicated BCL section on the Mythos Cards website.
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About the Basketball Champions League The Basketball Champions League is an innovative joint partnership between FIBAClubCo and 11 top European leagues. It is a fair competition based on sporting principles, with teams qualifying through their national leagues.
For further information on the Basketball Champions League, visit championsleague.basketball or follow us on Facebook, X (Twitter), Instagram, YouTube, or LinkedIn.