FIBA Global Partner TISSOT launches limited edition watch for FIBA Basketball World Cup 2023

MIES (Switzerland) - TISSOT has unveiled their newest luxury watch, the Supersport Chrono Basketball Edition, which features a unique FIBA Basketball World Cup 2023 strap in celebration of the competition. 

Bringing together quality Swiss watchmaking and design with the high-energy dynamics inspired by TISSOT's long association with the global basketball culture, the special limited edition timepiece joins its already impressive collection of sports chronograph watches. 

The FIBA Basketball World Cup 2023 strap has been designed to honor the tournament's primary colors, with corner stitching in blue, red, orange, and yellow, while the official logo is elegantly embossed in a subtle tone-on-tone manner. The strap upholds versatility by seamlessly fitting any timepiece with a 22mm lug width, thanks to TISSOT's quick-change system.

A high-performance sports watch, the Supersport Chrono Basketball Edition boasts 100 meters of water resistance and the chronograph hands are in a sporty orange, as is the watch's central chronograph seconds hand, a color chosen for its parallels with basketball.

TISSOT's new ambassador, Guillermo 'Willy' Hernangomez will be showcasing the Supersport Chrono Basketball Edition at the event. The Spanish basketball star will lead his country at the FIBA Basketball World Cup 2023, coming off his exceptional performance at the FIBA EuroBasket 2022, where he earned the TISSOT MVP award.

Sylvain Dolla, TISSOT CEO, said: "We are proud to release this special edition watch which celebrates our partnership with FIBA. It takes inspiration from the sport itself, with which we share values of dedication and passion. The sport is about those exceptional moments and so are our watches. So we look forward to living the memorable times of this FIBA Basketball World Cup 2023."

FIBA Secretary General Andreas Zagklis stated: "As we arrive at our 15-year anniversary with TISSOT who are a highly valued FIBA Global Partner, we sincerely appreciate the launch of this special edition timepiece that honors the FIBA Basketball World Cup 2023. FIBA and TISSOT continue to share a dedication to producing top-quality products and the strength of our longstanding relationship helps us to take the sport to new heights for fans."

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About the FIBA Basketball World Cup 2023 
The 19th edition of FIBA's flagship event, the FIBA Basketball World Cup, is taking place for the first time across three host nations in the Philippines, Japan and Indonesia from August 25 to September 10.   

For more information on the FIBA Basketball World Cup 2023, visit www.fiba.basketball/basketballworldcup/2023 or follow the FIBA Basketball World Cup 2023 on Facebook, Twitter, Instagram and YouTube.

About TISSOT
Since 1853, TISSOT has been at the heart of Swiss watchmaking. Our dedication to craftsmanship and quality is matched only by our passion for performance and precision. Over the years, our pioneering products such as the legendary TISSOT T-Touch have made headlines as well as history. The ground-breaking TISSOT T-Touch Connect Solar uses sustainable solar energy and connected technology that guarantees privacy. It confirms our long-held reputation as innovators by tradition. Our passion for sport is unrivaled and our timing systems are tried, tested and trusted by a range of professional sports and athletes. In basketball the NBA and FIBA, in cycling the Tour de France and La Vuelta and in motorsports MotoGPTM are just some of the names that rely on TISSOT as their Official Timekeeper. We provide innovative and traditional watches for our customers who appreciate our commitment to quality, authenticity and excellence.